Brand Implementation

EyeMed Delightfully Different

EyeMed Delightfully Different

Fighting against a “sea of sameness” in the vision market, EyeMed needed to tell brokers and employers a story of what makes them stand out. It was our job to create an attention-grabbing campaign and inspire clicks in a medium notorious for generating few clicks, if...

P&G Citizenship

P&G Citizenship

You’ve seen us talk about our work with P&G’s annual Citizenship Report before—the downloadable PDFs, the printed summary pieces, its own microsite. In fact, we’ve had the honor of designing the Citizenship Report since 2016. But in 2021, the game changed. Here’s...

EyeMed ADA

EyeMed ADA

When you’re in a highly-regulated industry like EyeMed, one where customers also skew toward vision problems, accessibility and ADA compliance are constant concerns. But repeatedly adjusting a website and inventory of printed pieces isn’t the most efficient solution....

Always Menstrual Health & Hygiene Reports

Always Menstrual Health & Hygiene Reports

The Always brand has—well, always—used its voice to normalize conversations around periods, bringing those important discussions to wider and wider audiences. And since their latest data on menstrual health and hygiene was densely packed with numbers, Always needed a...

MESA

MESA

The Sisters of Mercy have schools all over the world through the Mercy Education System of the Americas (or MESA). But each school in the system expressed their values in a different way. They needed to define what makes a Mercy Education so special, with buy-in from...

P&G Sustainability at Home

P&G Sustainability at Home

Sometimes the project we start with isn’t the project we end up with—especially in the face of a global event that changes everything. We’d just wrapped up an internal sustainability campaign for P&G when COVID-19 arrived. Given the changes it brought, P&G...