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Tips for Brands during Covid 19:  Culture matters more than ever.

Tips for Brands during Covid 19: Culture matters more than ever.

It’s said that character is not shown in your thoughts and words, but is revealed in your actions. The same could be said for your company culture. Culture matters more than ever, both for your business and your brand’s reputation. Employees are improvising and making...
Tips for Brands during Covid 19:  Sincerity is incredibly important

Tips for Brands during Covid 19: Sincerity is incredibly important

What’s true about brands in times of crisis has been true in all times: Be your authentic self. Don’t try to be something you’re not, and show a genuine interest in, and understanding of, your customers’ world. NYT Cooking, a digital source of recipes and tips,...