Mercy Education System of the Americas Brand

Mercy Education System of the Americas Brand

Mercy Education System of the Americas (MESA) Bringing the world together Challenge The Sisters of Mercy have schools all over the world through the Mercy Education System of the Americas (or MESA). But each school in the system expressed their values in a different...
P&G Sustainability at Home

P&G Sustainability at Home

P&G Sustainability at Home Changing Direction in Changing Times Challenge Sometimes the project we start with isn’t the project we end up with—especially in the face of a global event that changes everything. We’d just wrapped up an internal sustainability...
NewPath Brand

NewPath Brand

NewPath A New Identity For An Old Friend Challenge A lot has changed since St. Joseph Orphanage—now NewPath Child and Family Solutions—opened its doors in 1829. After recently becoming an independent non-profit, they needed a brand refresh to reflect that new status...
McNicholas High School Brand

McNicholas High School Brand

McNicholas High School Finding this high school’s brilliance Challenge When McNicholas High School developed a new strategy for their organization, they wanted a new brand strategy, too. That’s where we came in. In order to rise above the noise of a fiercely...
P&G Consumer Electronic Show

P&G Consumer Electronic Show

P&G CES Assets Standing out from the crowd, one post at a time Challenge The Consumer Electronics Show (CES), an annual Las Vegas expo with 175,000+ attendees and media members, is where brands go to show off their latest and greatest innovations. To stand out in...