Brand Marketing

Sleepy Bee Website

Sleepy Bee Website

The Sleepy Bee is a Cincinnati brunch institution—well-known for its fresh, local bites and its charming atmosphere. When the brand wanted to update their website with an online user experience that matched their in-store one, we went to work.Our first step was a...

EyeMed Conference

EyeMed Conference

Challenge Every year, EyeMed hosts their Sales and Marketing conference for their internal sales and marketing teams (SAM). It’s an opportunity to connect with EyeMed employees, celebrate accomplishments and plan for the year ahead. To generate excitement and create...

Cintas Impact Report

Cintas Impact Report

While Cintas has a yearly environmental, social and governance (ESG) report that touches on their Community Impact initiative, this year, they wanted to elevate that initiative with something more substantial. That’s where we came in.You’ve heard us discuss the...

EyeMed Save The 70’s B2B Campaign

EyeMed Save The 70’s B2B Campaign

For our latest EyeMed project we delivered the best of both print and digital assets to create a comprehensive brand experience for prospective new clients.This campaign specifically targets unions who purchase and manage their own benefits. We know that these groups...

UP! Brand

UP! Brand

This wasn’t UP!’s first rodeo with Madison; in 2018, we helped them with a promotional launch campaign. But as they evolved in response to their success, they wanted to refocus on their users by forging an emotional connection.  UP!’s app connects people in the...

EyeMed Delightfully Different B2B Campaign

EyeMed Delightfully Different B2B Campaign

Fighting against a “sea of sameness” in the vision market, EyeMed needed to tell brokers and employers a story of what makes them stand out. It was our job to create an attention-grabbing campaign and inspire clicks in a medium notorious for generating few clicks, if...

Always Menstrual Health & Hygiene Reports

Always Menstrual Health & Hygiene Reports

The Always brand has—well, always—used its voice to normalize conversations around periods, bringing those important discussions to wider and wider audiences. And since their latest data on menstrual health and hygiene was densely packed with numbers, Always needed a...

P&G Sustainability at Home

P&G Sustainability at Home

Sometimes the project we start with isn’t the project we end up with—especially in the face of a global event that changes everything. We’d just wrapped up an internal sustainability campaign for P&G when COVID-19 arrived. Given the changes it brought, P&G...

EyeMed Transparency B2B Campaign

EyeMed Transparency B2B Campaign

It’s no secret in the insurance world: vision benefits just aren’t a high priority for many companies. The experience tends to be complicated, frustrating, and hard to understand; it’s no wonder the good stuff gets cast aside. But EyeMed’s thought leadership in the...